Benchmarks
Monitor Performance and Identify Opportunities
Track your performance in the advertising industry and identify high-value opportunities with the help of our curated Programmatic and Direct Benchmarks Datasets.
Available Properties
Direct
With Direct Benchmarks, you can compare your eCPM across advertisers, ad types, and device types with the benchmark values.
Programmatic
With Programmatic Benchmarks, you can compare your eCPM across advertisers, partners, and transaction types with the benchmark values.
